The project to design and rebrand Synergy Gymnastics Club, was aimed at creating a refreshed and modern identity that resonates with its young target audience while keeping its essence intact. The goal was to help the club stand out in the highly competitive market of sports and fitness and give it a new sense of identity to roll out onto all of its platforms.
The idea was to create new visual identity for the club that captured the brand strategy and showcased its core values. The new logo featured a dynamic and energetic mark that represented the club's commitment to growth, elegance and movement. The colour palette was updated to reflect a more modern and vibrant feel.
Synergy Gymnastics Club
2023 | Personal Project
2023 | Personal Project
Rebrand, Logo Design, Brand Design
Adobe Photoshop, Illustrator
